If going through this process presents questions you can’t confidently answer (like “what happens if we go over budget?” or “what if our talent drops out?”), you might want to consider to nipping that project in the bud before the investment of time and money gets very real. You likely desperately want to see your animation realised, but the pre-production process is a good litmus test to gauge your projects’ viability. When things go wrong Father collecting wood ![]() The result was a simple, universal story that still packed an emotional punch. It wasn’t too long into the writing process before the team realised that there was no way they could package such a complex, abstract narrative into a five-minute film. Tend went through many incarnations before it became the film it is today. Don’t underestimate the propensity for your work to drift into complicated territory without the reassuring pull of a comprehensive brief to keep your feet firmly on the ground. The gift of artistic agency is a privilege, but it can also present its own problems. ““, a short film, at least five minutes in length, non-dialogue, characterful and emotive with a humorous edge” Aside from the briefest of briefs they had complete creative control: Tend was awarded funding on the back of a strong portfolio of creative work, and Animade were given the opportunity to devise their own concept. ✏️ If you're looking for funding in the UK, the BFI has an excellent resource covering funding for UK filmmakers. Whether you’re applying to major funding bodies, pitching to the private sector, crowd-funding, or you’ve decided to self-finance something a little more modest, it’s important to know from the get-go that you’ve got the means (financial and otherwise) to realise your project. ![]() As a result, artists and creatives are increasingly turning to the private sector for funding in a bid to get their work seen. Accessing traditional funding opportunities is often a process that can take months and to add insult to injury, government funding for the arts is at its lowest in years. Nobody said making art was easy – and it’s the first hurdle of the pre-production process that claims the most victims. Funding and Commissioning Setting the scene – Tend ![]() Your pre-production process might look a little different to this – maybe you’ve got casting to do or locations to scout, but the salient goal of pre-production is universal: to successfully steer your project into realisation. Logistics – How will the production process work?
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